The primary goal of Rensselaer magazine is to encourage ever-increasing alumni interest, involvement, and response. The alumni magazine is the primary vehicle for communicating with Rensselaer’s graduates and friends; it is often described as the vehicle that opens the door for alumni to take the next steps (i.e., financial support and volunteer involvement). The perceptions of alumni in particular have a direct bearing on the Institute's day-to-day and long-term success.
Alumni who are proud of their alma mater, who are well-informed about work going on at the university, and who bear good will to the institution are invaluable allies. They support the university financially, they volunteer their time on many campus projects, they encourage their firms and agencies to sponsor research and instructional programs, and because they are not public relations professionals, their informal promotion of the university among their friends and colleagues is credible and extremely powerful.
Rensselaer President Shirley Ann Jackson launched The Rensselaer Plan in June 2000 and presented a refreshed Rensselaer Plan 2024 in 2012. It is a strategic plan that is guiding the Institute through a transformation that aims to place it among a handful of universities that will shape the next century. The Plan is a major focus of the alumni magazine. Through articles in the “At Rensselaer” section, the President’s View column, and longer features, we report on the Plan’s progress, as well as provide interesting examples of some of the Plan’s major themes and objectives.
Rensselaer magazine is produced three times a year. It is sent free of charge to Rensselaer alumni, parents of current students, friends of the Institute, and other key stakeholders. The magazine is distributed to all faculty and staff on campus, as well as to key student leadership.
A vibrant Class Notes section, written by 60 dedicated volunteer alumni, provides personal touches of nostalgia, while showcasing alumni accomplishments. Class Notes sustain graduates’ emotional engagement with the Institute.